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Week 4 answer

Jon Udell talks with Marty Collins, a marketer in Microsoft’s architecture group, about a way that PR types might bring value to the conversation in the blogosphere: by helping work narrators become better communicators.

Udell recently left InfoWorld to join Microsoft, and his new podcast is produced as part of the company’s Channel 9 offerings for developers.

I’m enclosing another nice bit from the bi-directional interview, in which Jon answers the question, “How do bloggers like to be approached?”

Do listen to the whole interview. I got a kick out of how the marketer kept slipping into old marketing speak but, to her credit, correcting herself as soon as she heard how it sounded.

icon for podpress  Week 4 more [1:45m]: Play Now | Play in Popup | Download

One Response to “Week 4 answer”

  1. on 04 Feb 2007 at 9:39 am Amyloo

    How do you think bloggers like to be approached?

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